Explore a Career with Lake Mac Casino Resort & Racetrack

Explore a Career with Lake Mac Casino Resort & Racetrack
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Marketing Manager

Oversee all aspects of the Resort Club and VIP, including assisting with promotions and direct mail. Oversees all functions of Marketing programs and all functions of the shuttle. Oversees all daily functions of departmental operations in Resort Club, Marketing, VIP, and Shuttle.

Provide exceptional customer service for all internal and external customers.
Greet guests immediately upon approaching the Resort Club.
Create Resort Club accounts in KCMS.
Ensure database integrity with accurate data input (correct guest information).
Create a schedule for Resort Club, VIP staff, and shuttle drivers.
Train Resort Club and VIP staff and shuttle staff.
Interview and hire staff.
Ordering and restocking of all needed materials.
Write reviews for all staff and discipline as needed.
Set up all incentives, events, and promotions in KCMS.
Coordinates with all promotions and special events, including concerts, bus tours, community events and engagement.
Authorizes overrides for comps and/or redemptions according to Marketing policies.
Resolves guest complaints and questions regarding the Resort Club.
Point of reference for all information regarding promotions, entertainment, events, schedules, etc.
Maintain clear communication with all departments on status of pending projects.
Promotes Resort Club cards by explaining Club benefits and encourage enrollment.
Assures that Resort Club and VIP staff and shuttle staff are adhering to all company rules and regulations, including but not limited to confidentiality of customer files and habits, proper distribution of promotional material and entries, and proper handling of files and data.
Responsible for maintaining Marketing Standard Operating Procedures (SOPs) current and assures that staff complies with SOPs.
Represent the company by maintaining a professional atmosphere when creating customer relationships on and off property.
Meets proper department and company uniform, appearance, and grooming standards.
Attends all company required training.
Ensures proper department uniform, appearance, and grooming standards are followed.
Complies with all Gaming Commission Rules and Regulations and any other local, state, or federal guidelines.

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